Web Survey Bibliography
Park and resource management agencies are looking for less costly ways to undertake park visitor surveys. The use of the Internet is often suggested as a way to reduce the costs of these surveys. By itself, however, the use of the Internet for park visitor surveys faces a number of methodological challenges that include the potential for coverage error, sampling difficulties and nonresponse error. A potential way of addressing these challenges is the use of a mixed-mode approach that combines the use of the Internet with another survey mode. The procedures for such a mixed-mode approach, however, have not been fully developed and evaluated. This study develops and evaluates a new mixed-mode approach –a face-toface/web response – for a provincial park camper survey in British Columbia. The five key steps of this approach are: (a) selecting a random sample of occupied campsites; (b) undertaking a short interview with potential respondents; (c) obtaining an email address at the end of the interview; (d) distributing a postcard to potential respondents that contains the website and an individual access code; and (e) undertaking email follow-ups with nonrespondents. In evaluating this new approach, two experiments were conducted during the summer of 2010. The first experiment was conducted at Goldstream Provincial Park campground and was designed to compare a face-to-face/paper response to face-to-face/web response for several sources of survey errors and costs. The second experiment was conducted at 12 provincial park campgrounds throughout British Columbia and was designed to examine the potential for coverage error and the effect of a number of email follow-ups on return rates, nonresponse error and the substantive results. Taken together, these experiments indicate: a low potential for coverage error (i.e., 4% non-use Internet rate); a high email collection rate for follow-ups (i.e., 99% at Goldstream; a combined rate of 88% for 12 campgrounds); similar return rates between a paper mode (60%) and a web (59%) mode; the use of two email follow-ups reduced nonresponse error for a key variable (i.e., geographic location of residence), but not for all variables; low item nonresponse for both mixedmodes (about 1%); very few differences in the substantive results between each follow-up; a 9% cost saving for the web mode. This study suggests that a face-to face/web approach can provide a viable approach for undertaking park visitor surveys if there is high Internet coverage among park visitors.
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Web survey bibliography - 2013 (465)
- Digging deeper: using implicit tests to define consumers' semantic network; 2013; Riviere, P., Cuny, C., Allain, G., Vereijken, C.
- Conceptualising and evaluating experiences with brands on Facebook; 2013; Smith, S.
- Estimates on the effectiveness of web application firewalls against targeted attacks; 2013; Holm, H., Ekstedt, M.
- Respondent Rewards: Money for Nothing?; 2013; Martin, P.
- How to make your questionnaire mobile-ready; 2013; Cape, P. J.
- Leveraging mobile and online qualitative to get inside shoppers’ heads; 2013; Bryson, J., Ritzo, J.
- A report on the Confirmit Market Research Software Survey 2013; 2013; Macer, T., Wilson, S.
- Thoughts on using the new online qualitative tools; 2013; Freund, N. M.
- Web Panel Representativeness; 2013; Bianchi, A., Biffignandi, S.
- Interactive applets on the Web for methods and statistics; 2013; McClelland, G., Reips, U.-D.
- Economic valuation in Web surveys; A review of the state of the art and best practices; 2013; Menegaki, A. N., Tsagarakis, K. P.
- Can creative web survey questionnaire design improve the response quality?; 2013; Angelovska, J., Mavrikiou, P. M.
- Beyond Satisfaction Questionnaires: “Hacking” the Online Survey; 2013; Evans, A. L.
- Use of mobile devices to answer online surveys: implications for research; 2013; Cunningham, J. A., Neighbors, C., Bertholet, N., Hendershot, C. S.
- Panel Conditioning in Difficult Attitudinal Questions; 2013; Binswanger, J., Schunk, D., Toepoel, V.
- Issues of Coverage and Sampling in Web Surveys for the General Population; 2013; Lynn, P.
- Optimizing quality of response through adaptive survey designs; 2013; Schouten, B., Calinescu, M., Luiten, A.
- Attitudes of Nebraska Residents on Nebraska Water Management; 2013; Dillman, D. A., Edwards, M. L.
- On the Impact of Response Patterns on Survey Estimates from Access Panels; 2013; Enderle, T., Muennich, R., Bruch, C.
- A Comparison of Data Quality Across Modes in a Mixed-Mode Collection of Administrative Records; 2013; Worthy, M., Mayclin, D.
- Reconceptualizing Survey Representativeness for Evaluating and Using Nonprobability Samples; 2013; Fan, D. P.
- To Click, Type, or Drag? Evaluating Speed of Survey Data Input Methods; 2013; Husser, J. A., Husser, J. A.
- Unit Nonresponse and Weighting Adjustments: A Critical Review; 2013; Brick, J. M.
- Internet visual media processing: a survey with graphics and vision applications; 2013; Hu, S.-M., Chen, T., Xu, K., Cheng, M.-M., Martin, R. R.
- Measuring the impact of the Web: Rasch modelling for survey evaluation; 2013; Annoni, P., Weziak-Bialowolska, D., Farhan, H.
- How incentives affect web-based survey response rates of athletic program donors; 2013; Alvarado, G., Callison, C.
- The Effect of Survey Mode on High School Risk Behavior Data: a Comparison between Web and Paper-based...; 2013; Raghupathy, S., Hahn-Smith, S.
- Going online with a face-to-face household panel: initial results from an experiment on the Understanding...; 2013; Jaeckle, A., Lynn, P., Burton, J.
- Targeted response inducement strategies on longitudinal surveys; 2013; Lynn, P.
- Permission email messages significantly increase gambler retention; 2013; Jolley, W., Lee, A., Mizerski, R., Sadeque, S.
- How virtual corporate social responsibility dialogs generate value: A framework and propositions; 2013; Korschun, D., Du, S.
- Customer loyalty to a commercial website: Descriptive meta-analysis of the empirical literature and...; 2013; Toufaily, E., Ricard, L., Perrien, J.
- Discovering interest groups for marketing in virtual communities: An integrated approach; 2013; Wang, K.-Y., Wu, H.-J., Ting, I.-H.
- Understanding service quality in a virtual travel community environment; 2013; Elliot, S., Li, G., Choi, C.
- Research note: E-store image, perceived value and perceived risk; 2013; Chang, E.-C., Tseng, Y.-F.
- The Gamification of Marketing Research; 2013; Donato, P., Link, M. W.
- Gamification Master Class; 2013; Puleston, J.
- Measuring Up: Impact of mobile and segmentation on respondent behaviour; 2013; Luck, K.
- Best of Both Worlds? Can we make convenience samples representative?; 2013; Doe, P.
- Multimode, Global Scale Usage: Understanding respondent scale usage across borders and devices; 2013; Pettit, F. A., Courtright, M.
- Why Big Data is a Small Idea…and Why You Shouldn’t Worry So Much; 2013; Needel, S.
- Advanced Research Methods Training in the UK: Current Provision and Future Strategies; 2013; Moley, S., Wiles, R., Sturgis, P.
- Doing real time research: Opportunities and challenges; 2013; Back, L., Lury, C., Zimmer, R.
- ‘Digital Methods as Mainstream Methodology’: Building capacity in the research community...; 2013; Roberts, S., Hine, C., Morey, Y., Snee, H., Watson, H.
- New social media, new social science?; 2013; Woodfield, K., Morrell, G.
- Digital technology and data collection; 2013; Henriksen, B., Jewitt, C., Price, S., Sakr, M.
- The impact of website content dimension and e-trust on e-marketing effectiveness: The case of Iranian...; 2013; Rahimnia, F., Farzaneh Hassanzadeh, J.
- Survey Breakoffs in a Computer-Assisted Telephone Interview; 2013; McGonagle, K.
- Developing a New Mixed-Mode Methodology For a Provincial Park Camper Survey in British Columbia; 2013; Dyck, B. W.
- Mode effect analysis and adjustment in a split-sample mixed-mode Web/CATI survey; 2013; Kolenikov, S., Kennedy, C.